Keds launched the New Court Classics, the all-white collection is inspired by their notable sneakers over the years. The classics have been fine tuned and revamped and this resulted to sneakers that are equal parts retro style and fashionable function. Made in smooth and perforated leather, each shoe in the collection gives a different vibe.
Present in the launch were actress Barbie Forteza, tennis player Tin Patrimonio, UAAP stars Princess Gaiser and Carmela Tunay, host Janeena Chan, ex PBB housemate Kim Baranda, Beauty Queens Joanna Eden and Janelle Olafson, and the newest MYX VJ Kim Cruz.
Keds also collaborated with Kate Spade, turning the classic Keds into something even more feminine, flirty and fun!